Author: FarAwayJobs

If you’re leading marketing at a high-growth B2B company right now, you’ve probably asked some version of this: “Do we need to rethink our SEO strategy because of AI?” Or maybe: “What’s the real difference between ranking in Google and showing up in ChatGPT?” Fair questions.  But let’s be honest. The answers floating around online are a mix of “SEO is dead,” “just use better prompts,” or “don’t worry, it’s all the same.” None of that’s helpful. And none of it respects what you actually need to make smart decisions. Here’s what’s true: SEO is still very much alive. But…

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“How do we measure how our brand is showing up inside of LLMs?” <— I get this question almost weekly at this point. My answer isn’t complicated.  Through a mix of understanding your customer’s needs, using AI brand visibility monitoring software, and a little elbow grease. Just kidding about the elbow grease… Also kidding about it being that simple. It’s way more nuanced than that. That’s why I’m writing this. You’re not in the dark when it comes to replacing outdated keyword tracking tools and gaining insight into where you stand. These tools give you the data to make educated…

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A growing number of H‑1B visa holders are receiving Notices to Appear (NTAs), which initiate deportation proceedings, after their H‑1B petitions are withdrawn following job termination. While not every withdrawal leads to an NTA, every reported NTA case involved a prior petition withdrawal. What Is Happening By law, employers are required to notify USCIS and withdraw the H-1B petition when an H-1B employee is terminated or laid off. This is a regulatory obligation under 8 C.F.R. § 214.2(h)(11)(i)(A), which helps formally end the employer’s sponsorship and limit ongoing liability. Failure to properly withdraw the petition can expose the employer to…

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16 For upperclassmen looking to earn credits toward their degree and travel the world before graduation, a study abroad program is the perfect solution. AIFS Abroad offers a wide range of programs around the world, providing opportunities to gain hands-on learning experiences in an international environment, all while you immerse yourself in a new culture. But what does it take to study abroad? Is it even possible for upperclassmen to study abroad? Below, we’ll go over everything you need to know about studying abroad as a junior or senior in college.  AIFS Abroad offers countless study abroad programs that can…

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Establishing specialized knowledge is the cornerstone of a successful L-1B petition. USCIS uses several factors to assess whether the beneficiary’s knowledge meets the required standard. As with all eligibility criteria, the petitioner must show that the beneficiary has the required specialized knowledge at the time of filing. Special vs. Advanced Knowledge – What’s the Difference? As mentioned in Part 1, USCIS recognizes two pathways to establish specialized knowledge: special knowledge and advanced knowledge. Both require that the knowledge is not commonly held in the industry, but they focus on different aspects of the beneficiary’s expertise. Special Knowledge Definition: Knowledge of…

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15 Eager to follow in the footsteps of a college student who studied abroad in Spain? We recently caught up with Gabriela from the University of Texas at El Paso, who did a study abroad program in the Mediterranean city of Valencia during the spring semester.  Discover how Gabriela’s semester abroad helped her advance her Biomedical Sciences major and immerse herself in the local culture! Choosing a Study Abroad Destination  With all of the incredible study and intern abroad destinations AIFS Abroad offers, choosing just one can be tough! Here’s how Gabriela decided on Valencia:  “I chose Valencia, Spain, because…

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10 Australia may be famous for its sunny beaches and laid-back lifestyle, but it’s also home to a dynamic academic and professional environment, making it a top destination to study abroad. AIFS Abroad offers programs in Sydney and Perth, two of Australia’s largest cities, each providing unique cultural experiences and opportunities to advance your degree across a wide range of disciplines. Interested in learning more about what it’s really like to study abroad in Australia?  Hear from four college students who did a study abroad program in Australia with AIFS Abroad!  Olivia: Fall Semester in Perth  Are you a STEM…

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4 Ready to explore what a multi-destination AIFS Abroad program in Europe is like? We recently caught up with Derek from the University of Central Florida, who participated in a Study + Travel program during the summer focused on fashion marketing.  Discover how Derek’s Study + Travel study abraod experience exploring fashion marketing helped him discover Europe and advance his Marketing degree!  Choosing Where to Study Abroad  Choosing where to study abroad can be a tough choice for many college students; after all, there are so many amazing destinations to choose from with AIFS Abroad! For those who can’t pick just…

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Top AI SEO Agencies TL;DR The Best AI SEO agencies in 2025 are: RevenueZen, Omniscient Digital, iPullRank, WebFX, First Page Sage, and Flow Agency Top AI SEO agencies most commonly offer the following services: Generative Engine Optimization (GEO), AI-focused content creation, structured data and schema markup for generative search, AI visibility analytics and attribution tracking, digital PR and AI-driven citation building, LLM-oriented keyword research, AI content audits, and ongoing AI SEO consulting. Consider the following when choosing an agency: proven expertise in AI-driven search, transparent process and clear strategy explanations, credible case studies and measurable client results, active commitment to…

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Top AEO Agencies TL;DR The Best Answer Engine Optimization agencies in 2025 are: RevenueZen, Omniscient Digital, iPullRank, WebFX, First Page Sage, and Flow Agency Top AEO agencies most commonly offer the following services: AI search visibility tracking, featured snippet and voice answer optimization, structured data implementation and schema markup, EEAT-aligned authority-building content, LLM visibility audits, targeted citation engineering, AI-focused conversion optimization, real-time AI performance monitoring, and ongoing AI search experimentation and strategy consulting. Consider the following when choosing an agency: demonstrated experience with AI-driven SEO and AEO, transparency and clarity around their strategic approach, proven client results and case studies…

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